Earlier today I posted this Sarah Palin tribute video over at Indecision, and yes I watched the whole thing, sober, before breakfast, because that’s just the kind of dedication I bring to my job. Something about the video seemed strange yet familiar, aside from Sarah Palin talking, but I couldn’t put my finger on it until now: what is the deal with Glenn Beck and the Frosty?

In case you couldn’t stomach it yourself, the Palin tribute shows a clip from her Jan. 19, 2009 appearance on Beck’s inaugural Fox News show:

BECK: I think the problem with most politicians is they haven’t been at a Wendy’s drive-through in quite some time. You know what I mean? They’ve never actually said, “Yeah, just give me a Frosty, please, with the Oreos crunched up inside.” I think that’s a problem. I’m gonna ask politicians, “When was the last time, Governor, that you were at a Wendy’s and had a Frosty? And you ordered it yourself.”

Now flash back to the December 10, 2008 episode of Beck’s radio show, in which he described his speaking tour in Idaho:

BECK: The only problem with it was, I’m sorry, Idaho, but you have far too many signs that say “Next exit, 47 miles.” And when you are at least 47 miles away and you can’t trust that that exit has some sort of dispenser that could give you a Frosty, I just don’t know. You know what I’m saying?

Some guy named STU: It’s very, very understandable, Glenn, when you are away from Wendy and her services. I know you get very disappointed.

Mind you, this was just one month after Beck suffered a horrific assault at a Wendy’s where he was “going to get Frosties” because “everyone wants a Frosty.” You’d think the trauma of being verbally attacked by a racist Nazi truck driver might sour a man on this particular brand of frozen corn syrup, whey, and cellulose gum, but apparently not.

I can’t find any mention of an official deal between Wendy’s and Beck, but it seems to me a savvy fast-food exec might start thinking up ways to monetize this shillfest — also too, I hear Glenn could use a side of sponsorships with his Frosty these days. (They are delicious if you dip them.)